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The Marketing Tool You Wish You Understood
Question: How can I get my construction company noticed online? Answer: Rev up your Search Engine Optimization. Like many other...

Yvonne Root
Oct 14, 20212 min read


Keywords in Construction SEO
Finding the Treasure of Keywords No, the treasure isn’t found at Oak Island, The Superstition Mountains, or the bottom of the sea. The...

Yvonne Root
Oct 6, 20213 min read


How SEO Works for Construction Contractors
Perhaps you’re one of those construction contractors who feel like this: I nicknamed my cat “The Vast Majority of Social Media” because...

Yvonne Root
Sep 29, 20212 min read


Finding the Right IT Specialist
Take a look at the first stanza of Henry Wadsworth Longfellow’s poem, “There was a little girl.” There was a little girl, Who had a...

Yvonne Root
Sep 22, 20213 min read


Information Technology Information
Engaging a specialized Managed Information Technology Service Provider makes owning a construction company less risky, more apt to...

Yvonne Root
Sep 15, 20213 min read


Some Good Ol’ IT History
Although some would deny it, Construction Contracting and Information Technology walk hand in hand. What puts this hand-holding couple...

Yvonne Root
Sep 9, 20212 min read


Building Better Problem-Solving Skills
Savvy construction executives have developed (or are developing) top-notch problem-solving skills. Even if you were born with a highly...

Yvonne Root
Sep 1, 20212 min read


Be Careful Who You Associate With
No, this isn’t about your mom warning you to get away from “the wrong” crowd. This is a call to action concerning upping your game. Get...

Yvonne Root
Aug 25, 20212 min read


Association Membership – Now What?
So you’ve joined a construction-related association – where do you go from here? In our post, Construction Associations for Profit and...

Yvonne Root
Aug 18, 20217 min read


Construction Associations for Profit and Pleasure
If you are unsure of the ROI of joining a construction association, you may not have considered the various benefits. Read on. What You...

Yvonne Root
Aug 12, 20213 min read


Avoid the 5 Construction Donkeys
One of our clients recently mentioned that she had a couple of subs who turned out to be Slacker Donkeys. Truth is, she used a stronger...

Yvonne Root
Aug 4, 20214 min read


Cool! Our Systems are Alive!
OK, so construction contractors and construction accounting pros have moved from photocopied, three-hole-punched, big blue binder...

Yvonne Root
Jul 28, 20213 min read


Make Prioritizing a Priority
Effective Construction Contractors Prioritize On any given day, the following potential priorities may shift and move from one position...

Yvonne Root
Jul 21, 20213 min read


You Already Have a Mission Statement
Mission Statement Every construction company has a mission statement. The only question is whether the statement is: Intentional Informed...

Yvonne Root
Jul 14, 20212 min read


Efficiency Matters
A loving and caring marriage doesn’t necessarily follow a full-out gorgeous wedding. In the same way, knowing a few efficiency techniques...

Yvonne Root
Jul 7, 20214 min read


Recharge
Your construction business depends on the concept of recharging in many different ways. For example, some hand tools, most electronic...

Yvonne Root
Jun 30, 20214 min read


Setting Your Accounting Staff Up – For Success
They go by several different titles. It could be they are the bookkeeper. Other titles we’ve heard are accountant, controller, accounting...

Yvonne Root
Jun 16, 20213 min read


Leadership Means Growing – part 5
Most folks tend to think of growth as getting bigger. And that is a way people, things, and construction businesses grow. But there are...

Yvonne Root
Jun 9, 20213 min read


Great Expectations in Leadership part 4
Excellent leaders enable others to act. They empower people to step up and become leaders themselves. “Before you are a leader, success...

Yvonne Root
Jun 2, 20214 min read


Convictions Required for Leadership part 3
Perhaps one of the best examples in recent history of a leader being able to inspire a shared vision is Martin Luther King Jr. His “I...

Yvonne Root
May 26, 20212 min read
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