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  • Writer's pictureYvonne Root

The Marketing Tool You Wish You Understood




Question: How can I get my construction company noticed online?

Answer: Rev up your Search Engine Optimization.


Like many other construction business owners, you probably don’t know a lot about SEO.


Yet you think you should.


What’s This?

Backlinks, keywords, key phrases, search engines, search consoles, social media, headshots, reviews, calls to action, blogs, and on and on it goes. It may feel as if you’ve just opened the gazillion-piece jigsaw puzzle and dumped it on the table.


Getting the puzzle put together takes thought, time, and (quite possibly) some help. If you like it and have time to put it together, the answer is just get started.


But if you’re like most construction contractors, time is at a premium, and you’re handier with the “tools of the trade” than with the SEO tool.


Still, knowing the basics about the SEO tool is worth your time whether you decide to take it on yourself, hand it over to someone within your firm, or plan to outsource.


Construction Junction Podcast to the Rescue

In the latest Construction Junction podcast, our host, Tonya Schulte, welcomes Kelly Gonsalves of Totally SEO and Eric Perry of Eco Roofing Solutions to get a closer look at all things SEO and answer questions about putting it to use.


Some Takeaways

  • Stay current

  • Be consistent

  • Use things like explainer series

  • Consider headshot ramifications

  • Name images well

  • Be specific

  • Think like your future client


The Real Deal

So go ahead, take the time to watch or listen to the Construction Junction podcast so you too can rev up your Search Engine Optimization.



Construction Contractors look to The Profit Constructors to provide advocacy in dealing with:


  • Clients and customers

  • Employees and subcontractors

  • Vendors and service providers

  • Governmental entities


Working with The Profit Constructors gives Construction Contractors the means to organize their operations in ways that help them:


  • Remain informed

  • Avoid hassles

  • Reduce risks

  • Be future-ready


Ready for action? Or want to know more? Get in touch today to schedule a complimentary discovery call. 866-629-7735

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